The LaunchPath System

How It Works

7 stages designed for solo founders with zero budget. Each stage has clear move-forward signals before you proceed.

How to use LaunchPath

1. Navigate the stages

Start at Stage 0 and work through each stage in order. Don't skip ahead — each stage builds on the last.

2. Open a task and read the how-to

Every task has a specific action, a reason why it matters, and a workaround if you're stuck.

3. Do the work, then check it off

Complete the task in the real world first, then mark it done. Progress is saved to your account.

4. Hit the signals to advance

Each stage has move-forward signals — specific proof points you need before moving to the next stage.

The 7 Stages

Stage 0

Foundation

Launch Readiness

Get your domain, legal pages, payments, and analytics in place. Make your app safe to share with strangers without breaking trust.

Real domain connected
Payment flow tested
Legal pages live
Analytics tracking
Stage 1

Research & Engage

Pain Points + Credibility

Find pain points on Reddit, LinkedIn, Twitter, YouTube, and Quora. Post helpful content, answer questions, build presence.

Pain points collected
20+ meaningful interactions
Quora backlinks built
Objections documented
Stage 2

Blog & Content Moat

SEO Seeding

Build a 3-6 month compounding search asset. Write 25 posts and publish across 5 platforms for 125 total indexed pieces.

25 blog posts written
125 cross-platform posts
Search Console verified
Indexing started
Stage 3

Free Directory Authority

Trust + Baseline SEO

List on free directories to build trust signals and baseline SEO. Unique copy for each listing.

10+ live listings
Brand name searchable
Backlinks established
Trust signals built
Stage 4

Content/Social Engine

Sustainable Growth

Build proof, trust, and discoverability through consistent screen recording content across platforms.

2-3 posts per week
Consistent traffic source
Inbound questions
Platform presence
Stage 5

Paid Growth & Content Refresh

Amplify What Works

Only unlock after organic signals are met. Test paid directories, small ads, and referral loops built on what's already working.

Paid listings live
Referral loop set up
CAC measured
First paid channel tested
Stage 6

Growth & Scale

Double Down

Only unlock after you have 1+ paying customer. Optimize the profitable channel, automate follow-ups, and build email flows.

1+ paying customer
Sustainable CAC
Email automation
Profitable channel

Core Rules

  • Zero money required until Stage 6
  • Everything is a guess until data suggests direction
  • Stages are repeatable; loop back is normal
  • Silence is a signal
  • Always explain what to do + why + how + workaround